Running an online store in Malaysia? Great!
Now the big question is — how do people actually find your store?
You can post on social media, run ads, or wait for word of mouth… but one of the most powerful and cost-effective ways is through SEO (Search Engine Optimisation).
At SEOMalaysia.my, we help e-commerce businesses and SMEs rank higher on Google, so they can get more traffic and sales without relying only on ads. If you’re new to SEO, here’s where to begin.
1. Start with Product Keywords
You need to know what your customers are searching for. That means identifying the exact words they type when looking for your products.
📌 Example:
Instead of “Eco Fresh Bottle,” think “reusable water bottle Malaysia” — that’s what someone would actually search for. 🔍 Tools you can use:
- Ubersuggest (free)
- Google Keyword Planner
- “People also ask” and related searches on Google
2. Optimise Your Product Pages
Your product pages are your sales pages. But if they’re not optimised for SEO, Google may ignore them completely.
Here’s what to include:
- A clear product title with the main keyword
- A well-written product description (not copied from suppliers!)
- Image alt text that describes the product
- Meta title and meta description for each page
🛒 Bonus:
If you’re using Shopify or WooCommerce, make sure your SEO settings are filled in for each product.
3. Improve Your Site Structure
Make sure your site is easy to navigate — for both users and Google. Use clean menus, clear categories, and internal links between related products and blog posts.
🧭 Tip:
Create category pages like “Water Bottles” or “Home Fitness Equipment” and optimise those pages too.
4. Start a Blog (Yes, Really!)
Most e-commerce websites ignore blogging — and that’s a mistake. A blog helps you rank for long-tail keywords like “best bottles for hot weather in Malaysia” or “how to choose a yoga mat.”
📝 Blog ideas for online stores:
- Product comparisons
- Usage guides
- Customer success stories
- Seasonal buying tips
5. Get Reviews and Build Trust
Google pays attention to reviews — and so do your potential customers.
📣 Encourage customers to leave reviews on:
- Google Business Profile
- Your website
- Shopee, Lazada, or wherever you sell
More reviews = more trust = better rankings.
6. Track Your SEO Performance
Install Google Analytics and Google Search Console to see how people find your store. You’ll be able to track keyword performance, top pages, and user behavior — and improve over time.
📊 Don’t just guess. Let the data guide you.
Final Thoughts
Starting SEO for online stores in Malaysia might feel overwhelming at first, but with a few solid steps, you’ll start to see real results. Focus on the basics: keywords, product pages, structure, and content. Once those are in place, you’re on your way to long-term organic traffic.
Need help ranking your online store on Google?
Contact SEO Malaysia — we help Malaysian e-commerce businesses grow faster with SEO that works.